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5 Reasons Why Your Business Should Start or Be Blogging

5 Reasons Why Your Business Should Start or Be Blogging
The new word of mouth online is the blog.  Instead of getting new trends from friends and family, people are now checking their favorite bloggers in order to find out what businesses to frequent next. With this in mind, if you have a website, you need to blog.  This is because you can engage your audience through the medium that they are most interested in.
 
Most web design companies (we would hope) understand the power of blogging when it comes to search engine optimization and Google PageRank. Even this does not exhaust the reasoning behind blogging, although it is a good enough reason in itself. Basically, if you are not blogging, then you are placing yourself behind the eight ball of your competition is. They are building their links as well as their trust within Google algorithms for the long term, and your business will slowly and surely be pushed out of the organic listings if you do not change your behavior soon.
 
There are many other technical reasons that you should be blogging as well. No matter your industry, your business can definitely benefit from the effort. Here’s why:
 

Guide to Handling Negative Feedback on Social Media

Guide to Handling Negative Feedback on Social Media
Managing a social media profile (or several) for your company can be incredibly difficult. There is simply no way to control the reactions of your customers, and unfortunately when someone has a problem they aren’t going to call you or write a strongly worded letter to the company. They will likely go straight to your social media presence and vent their frustration for all the world to see. 

4 Tips for Writing Great Blog Posts

4 Tips for Writing Great Blog Posts

Writing compelling blog posts is an essential requirement for any website owner. Without intriguing content that captivates readers, website owners struggle to connect with readers, build online clout, and encourage brand loyalty. Unfortunately, writing a great blog hinges on more than simply writing interesting content. Those who blog must also master the art of crafting a post that uses the right structure and plays well with search engines. Fortunately, the following tips simplify the process for any website owner who blogs and is eager to amp up their blogging game. 

Making The Most Out of Your YouTube Videos

Making The Most Out of Your YouTube Videos
One of the greatest internet tools of promotion is YouTube, which allows anyone to upload videos of any type for nearly any purpose. With over 30 million visitors per day, YouTube is the first place most people go when they are looking for a video. However, when over a hundred hours of video are being put on YouTube every single minute, how on Earth can you make your videos stand out among the hundreds of millions of others? Here are some tips on how to tweak your vids for maximum search results.

Increase Brand Engagement With Facebook

Increase Brand Engagement With Facebook

Many of our clients ask us if they should be using Facebook to promote their businesses. A common remark we hear is, “It seems like everyone’s using it” – and the truth is, a lot of people are. According to a recent study, there are about 1.4 billion Facebook users worldwide. With Facebook attracting such a large audience, it serves as a great opportunity to reach more consumers, learn about their interests, and the best way to communicate with them.

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"Links Web Design took over our website in 2018 and we are extremely happy with the quality of the site they created for us as well as the professional and responsive services they provide. They are quick to get back to us with any questions we have or modifications we request. I highly recommend their services to any business looking to improve their website presence!"
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"In today’s world, a business needs a website. Unfortunately, everyone from the boyfriend of your neighbor’s daughter to the not-so-local chain of television stations to someone you’ve never heard of is trying to convince you that you should choose them. When I chose Links Web Design to develop the website for our business I was looking for four things; 1) knowledge and ability - can they design a website that not only looks good but that s easy to use, and that will be ranked high in search engines. 2) The people; are they easy to work with, trustworthy, in it for the long haul, and LOCAL. 3) Reliability; will they keep my website updated and maintained so that it remains accessible. And lastly, 4) Price; am I getting a good value for my investment. When I reached my decision it was clear the best choice was Kristy and Ken Kimball at Links Web Design in Bangor. I felt that way when I first selected them and still feel that way years later. If you are a business or non-profit that has a website you need to talk to Ken and Kristy and Links Web Design.- Don Hanson, Green Acres Kennel Shop, Bangor, ME"
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