Tell Your Story

A challenge marketing presents is how to engage one’s audience. One way to face this challenge is through storytelling. Storytelling creates connections between your business and current and potential customers. After all, most people enjoy … Read More
Website Content 101

As a website owner, you know that your website has a few basic elements to it. These include images, branding, and content. Do you know exactly what you need to write for your website’s written … Read More
Email Marketing 101

Think about how many emails you receive every day. Out of those, how many come from businesses you frequent regarding their products, services, and specials? The average number of emails received per day is around … Read More
Write Product Descriptions That Sell

Online shopping has become increasingly popular recently. Your product descriptions truly need to sell your products as consumers rely on them to inform their decision-making. Like other content on your website, these descriptions need to … Read More
What is Great Content?

Content is an essential part of any marketing strategy. It can inform, entertain, or otherwise engage your audience. As you start creating content, you may wonder, “what is great content?” Here are 4 attributes of … Read More